You know you're a special kind of business weirdo when your idea of "relaxing" involves color-coding your Google Drive folders.

(Don't judge me. They're beautiful now.) 🌈

Last night, while everyone else was binge-watching Netflix, I was knee-deep in keyword research. Found a goldmine of long-tail keywords no one's targeting and got so excited I texted my business bestie at 11pm.

Her response? "This is why we're friends."

This is exactly why you need to join us at Tales from the Backend.

And, what's a party without favors? 🥳

When you grab your free ticket, you're also getting the Trick or Treat Swag Bag. Jessica handpicked $429 worth of her favorite marketing products for us fellow backend-lovers:

• 🧭 Traffic Insights Dashboard – Makes GA4 data actually make sense (finally, someone who gets it!)
• 🧵 Threads in Action Workshop – Post with purpose without living online
• 🧠 Retention Lab Starter – Build systems that keep customers coming back
• 🪄 Next Steps Navigator – 8 upsell strategies for turning "done" into "what's next?"
• ✍️ Ultimate Content System – 280+ content starters (goodbye, blank page panic)
• 🔍 1st Click: Cold Buyer Profiler – Find the people who buy on first click

This is basically a treasure chest for people who get excited about conversion rates and color-coded spreadsheets.

The summit kicks off Monday (October 20th), and I'm sharing on the secret benefits of SEO for AI. But honestly? I'm just as excited to learn from the other backend-loving ghouls.

🍬 Grab your free ticket + get the swag bag

Come for the marketing tips. Stay for the validation that you're not the only one who thinks spreadsheets are sexy.

🧡 Jeane

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P.S. Still spots available, but the party starts Monday. And yes, I'll probably be taking notes in a color-coded system. It's who I am. 🎃

P.P.S. Speaking of backend tools that make me weirdly happy – I ditched THREE video editing apps and replaced them all with Descript. Instant transcripts, studio sound that makes my phone mic sound professional, and captions I can actually edit without wanting to cry. It's basically magic for video nerds. Check Descript out here.